Videos Can Help Reno E-Tailers

Vidoes Can Help Reno E-Tailers

It seems like everyone in Reno has their own video on YouTube. Whether it is a shaky phone-filmed clip of their daughter’s dance solo or the winning goal in a Reno soccer game, videos have a huge impact.

The online marketplace is like the newspapers in Harry Potter’s world: the people in the photos actually move and talk! Why should your Reno home business site be the electronic equivalent of an inert Muggle newspaper?

Savvy Reno online retailers use the power of video to sell online.

Customer Testimonial Video
Record one of your satisfied Reno home business customers enthusiastically extolling the virtues of your Reno online business.

How-To Video
Find a YouTube clip of an expert explaining how to use your product or services. (Make sure you don’t drive potential customers to your competitor’s site.) This type of video works well for Reno direct marketers. The parent company site usually has professional marketing videos ready to drop into your e-store.

Product Demonstration Video
This is similar to the previous two videos. This video should emphasize how your product or service is superior to your competitors. If you give product demos at Reno trade shows, simply record one of them. Voila! A perfect video for your website!

Visual Stories
Easy-to-understand graphics and animation can explain complicated products and services. These are more difficult to produce yourself if you are not a professional. However, they can be extremely effective if your product or service is complex.

If you want more ideas for promoting your online store, contact me today.

Rich Scholes 916-212-7668

Join Xocai today!

I am Rich Scholes, and I am a Portola-based Xocai artisan chocolate distributor. I joined Xocai in February 2009. I sell the industry-leading Nugget and Nugget online and in Portola, Reno, Sacramento, and Elk Grove. Our valued Reno Nevada customers recommend Nugget because Nugget can provide residual income.

Xocai is also a fantastic Nugget home-based business in the Reno Nevada area. California entrepreneurs can supplement their income by cashing in on a high-demand California healthy artisan chocolate market. To learn more about Xocai, visit

Call me at 916-212-7668 to own your own Nugget business in Portola, Reno, Sacramento, or Elk Grove.